ABTO Analytics Blog

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Changing – The Rise of Mobile and Triggered Emails

Hits, Sessions & Users: Understanding Digital Analytics Data

We talk about data every day – sessions, visits, conversions, pages, hits, etc. etc. etc. But sometimes we fail to…

Over 200 million Europeans will use mobile devices for banking by 2018

Over 200 million Europeans will use mobile devices for banking by 2018 About 214 million people in Europe will use…

5 Landing Page Mistakes that Crush Conversion Rates

A landing page is a place you send traffic when you really want some action. And no, this has nothing…

10 Tips for Writing the Ultimate Landing Page

To be fair, literally any page of your site or blog is a landing page of a sort.   Every…

LOOKING AHEAD: A Focus On Insightful Analytics

We are nearing the end of 2014 and as predicted, it was the year of analytics. While many companies still…

Heatmaps: Tools That Make Sense For Your Business

Creating an online presence is difficult to say the least. There are a ton of things have to be done…

5 Things To Do With The Help Of Heat Maps

Heat Maps let you get a full overview of user behavior on your website. Moreover they are great for predicting…

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